Nowadays, it is easy to locate properties through a combination of open houses and online searching. It may not, however, be in the clients’ best interests to wait until they locate a house to select a specific agent.
Our experienced agents can help identify the right neighborhood, coordinate financing, filter out inappropriate properties, identify off-market opportunities, and answer questions that come up along the way. Additionally, our agents will help screen properties during broker tour and notify you when suitable properties come on the market.
Clients generally have an initial idea of what cities and neighborhoods appeal most to them. However, you should examine your criteria to determine the areas within the neighborhoods you feel are a good match.
Our agents will personally take you to some of the neighborhoods, give you an overview of the area, and show a few representative homes. More importantly, our agents will provide you with information about local schools, parks, and appreciation potential of each area. Generally, clients should not purchase a home until they are familiar with the neighborhoods and have seen enough properties to truly recognize an excellent fit.
Getting pre-approved by a local lender or mortgage broker is one of the first things you should do for many reasons. In Silicon Valley, a pre-approval letter is a prerequisite for serious consideration of your offer. Knowing the available loan amount will aid in determining how much you intend to spend on your home and which neighborhoods to consider.
Generally, you should begin the pre-approval process immediately after meeting with your agent. If any issues come up, such as inaccuracies that make your credit score lower than expected, you will have time to resolve them. Our agents can help you through this process and recommend excellent lenders and mortgage brokers. Our recommendations are completely free of any conflict of interest; our agents do not benefit monetarily from providing recommendations.
Once you have located the desired property, carefully review the disclosures that the seller and listing agent provide.
Disclosures contain many important items, most notably the property and pest inspections, the seller’s disclosures, and the title report.
We launch a complete media package that showcases your home and drives showings. Buyers get an interactive 3D tour with on screen callouts for standout features. MLS photos are labeled with the details that matter so nothing is missed. At open houses we display a twenty four by thirty six inch poster board with neighborhood information so buyers understand schools, parks, shops, and commute options. The goal is more interest, better informed buyers, and higher foot traffic.
With the home fully prepped and marketed, we host open houses with extended hours and catered food and drinks. Our team is onsite to share the unique features of your home and to ensure potential buyers know what made the home special to you.
Once a purchase agreement is signed, the escrow period begins. In Northern California, title companies often handle both title and escrow. Their main role is to securely exchange the buyer’s funds for the seller’s property. Escrow typically lasts 30 days, though it can range from 15–45.
If the contract includes contingencies, such as inspections, your agent will arrange them. During this time, you can decide whether to move forward. If you cancel due to a contingency, your good faith deposit is refunded. Agents can also negotiate seller credits for issues found, though major problems (like a faulty foundation) may justify canceling altogether.
If financing is involved, an appraiser will evaluate the home, and your agent will coordinate with your loan officer to ensure timely funding.
On the day of closing, the escrow company transfers your funds to the seller and records the deed in your name with the county. Once you are on record with the county, our agent will provide you with the keys, garage opener, and access codes, if any. Other information, such as manuals for appliances, are usually left at the property. While you are the owner of record when escrow closes, you generally will not receive the official deed from the county until three months later.
Enjoy your home.








Our hyperlocal insight, strong ties with top Bay Area agents, and training in negotiation and law help you win the home you want at the best price. If you plan to renovate after closing, we manage design, permits, and construction for a true turnkey experience. Tap our network of top Bay Area agents to see homes before they hit the market. We pair early access with clear pricing analysis and strong negotiation to help you win the home you want at the lowest possible price.
Reach out through our contact form or give us a call. We will schedule a short consultation to learn your goals, review your options, and answer your questions. From there we guide you step by step to buy your first home or trade up from your current one. With our background in tax planning, we can also advise you on potential tax considerations to keep in mind.
Choose us for real estate and construction expertise under one roof. Our lender network improves your rate options and the chance of a smooth close. You also get clear legal guidance on contracts and disclosures, plus trade pricing at West Elm, Pottery Barn, Williams Sonoma, and more. Most important, we have a record of helping clients win the home they want at the best price.
Interview agents who know your target neighborhoods inside and out. At Kei Group we track local pricing trends, identify off-market homes, and flag red flags early. We also connect you with lenders and inspectors so your search starts on solid ground. Per recent real estate law we need to sign a buyer broker agreement to represent you. You are free to cancel this relationship at any time with no further obligation if you feel your needs are not being met.
A letter from a respected local lender is a must before most sellers will consider your offer. Begin as soon as you decide to buy. We will introduce loan officers who match your budget and timing, help you gather documents, and resolve any credit surprises before they become roadblocks.
Once a property interests you we create a summary packet covering inspections, pest reports, title history, and any HOA documents. We walk through every item together so you understand repair costs, future risks, and HOA fees before you commit.
We prepare a price analysis using recent nearby sales, gauge interest from other buyers, and tailor terms that matter to the seller such as closing date or rent-back. Our negotiation training helps you stand out without overpaying, even in multiple-offer situations.
Escrow typically lasts fifteen to forty-five days. We coordinate inspections, appraisals, and lender milestones, monitor contingencies, and keep paperwork on schedule. On closing day the title company records the deed and we hand you the keys. Afterward we remain available for contractor referrals, furnishing discounts, and property management support for as long as you own the home.
Buying a home in the Bay Area comes with unique challenges—like fast-moving inventory, competitive bidding, and fluctuating mortgage rates. At KEI Group, we guide you through each step, from local market trends to financing options, so you’re confident and prepared to act quickly in one of the nation’s most dynamic markets.
To win in a competitive market like the Bay Area, it’s crucial to have a well-structured offer that includes clean contingencies, realistic timelines, and strategic pricing. KEI Group leverages local market data and years of negotiation experience to help you submit a compelling offer that stands out to sellers. We’ll also review disclosures and provide comps to ensure your offer is both competitive and financially sound.
In California, buyers typically spend 2%–5% of the purchase price on closing costs. This includes escrow fees, title insurance, property taxes, loan origination fees, and inspections. We help you understand these expenses upfront and work with trusted mortgage professionals to ensure transparency throughout the process. Our goal is to eliminate surprises and help you budget with confidence before making an offer.
Top-rated neighborhoods for families include Cupertino, Los Altos, Palo Alto, and Mountain View—offering excellent schools, safe communities, and convenient access to tech hubs. As locals, our team helps match your lifestyle and goals to the right neighborhood and property. We’ll also provide insights into commute times, school districts, and long-term investment value.
Yes—there are strategies like bridge loans, HELOCs, and contingent offers that can help. KEI Group also offers a Concierge Program to renovate and list your current home while we help you search for the next. We’ll walk you through all options to help you move smoothly without unnecessary financial pressure or delays.
Let’s take the next step toward buying, selling, or managing your home with confidence. Our expert team is here to guide you every step of the way.